Perfetti Van Melle
Many journeys, whether for a holiday or for business, begin at the airport. It is the place where you have time to browse the shops and unwind. What better way to do that than with the best candy in the world? “Candy makes you happy and our Mentos candy and gum helps you share that joy,” smiles Susan de Vree, travel retail director at Perfetti Van Melle. Candy is not just about eating it, it is an experience: “We want to create smiles amongst travellers all over the world. That does not just mean having the best candy for customers, but also spreading joy when displaying them. When families are browsing we want them to feel that they are ‘in the candy shop’ so to speak – having a good time and enjoying themselves,” explains De Vree.
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