Alldra

Ever wondered about the festive sprinkles on your doughnut, the colourful hundreds and thousands on your chocolates, or the joyous little pink and blue pearls on your liquorice allsorts? Discover Benelux takes you to the Dutch town of Almelo to find out all about the celebratory little sweets that really top off your treats. Chances are you will at one time or another have enjoyed the sweet toppings produced at the state-of-the-art Alldra factory in Almelo. Recently acquired by Belgian sugar manufacturer Iscal, Alldra turn out a whopping five million kilos of these colourful decorations every year, which they export around the world.